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10 Essential Tools for Startups

When you are starting something new it’s hard to find the right tools. Hard because there are way too many tools. If you work on a new startup usually you have big ideas and small budget. Also you want to make everything as quick as possible to release your product and contact investors.

I had the same problem when I just started out with my own startup Refe. I am still working on it, but the tools I’ve chosen at the beginning help me a lot. You might as well are starting out something new and don’t know which tools to use. Check the list below and you may find your next time, money and stress saver tool.

Exclusive Bonus: Want to know what are the best tools RIGHT NOW? Grab this free pdf with a list of 30 best tools for startups (includes 20 tools not mentioned anywhere in this post.)


Dapulse differs from classic project management software. Instead of separating people by giving each person a separate view of “what they need to do”, dapulse creates a big picture of the whole process for everyone to see. This unified view groups people together and help them move fast in the same direction.


MailChimp is a comprehensive email marketing platform with tons of templates you can use and customize as well as an intuitive contacts management system and integration with other popular applications for greater collaboration.


Xero allows simple-to-use revenue and expense reporting system, complete with mobile apps so you can access the latest financials before heading into your next investor pitch.


Optimizely let you test and compare web pages and track a slew of engagement metrics like visits, clicks, and conversions. It’s easily integrated with other analytics programs like Google Analytics and KISSmetrics, and it’s all managed from an intuitive interface.


Intercom is a single platform where you can see in real-time who is using your product and send personalized messages to the right users at the right time based on their behavior.

Google Drive

Google Drive is a free file sharing app that allows you to host and share your design files. With Google Drive you can allocate who to share the file with or set it as a private file. Google Drive can also act as a digital backup of your files, which can be accessed from your mobile device and any computer.


Buffer is a social media management app that allows you to tie your Facebook, Twitter and LinkedIn accounts to one place. One of its greatest features is the ability to plan and post updates on your accounts at specific times.


GoToMeeting offers unlimited online meetings for up to 25 attendees. Whether you need to get your virtual team together for important progress discussions, meet with investors from all corners of the world, or discuss projects with clients, GoToMeeting is an easy-to-use meeting application that can be accessed from any device.


Trello makes organizing anything from a single project to your whole work day simple with a column-based task layout for prioritizing to-dos, labeling tasks, documenting ideas and keeping it all together.


Dashlane keeps all those passwords and other login credentials securely stored in one app for Android and iOS devices, and easily accessible when you need them.

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6 thoughts on “10 Essential Tools for Startups

  1. Kate123341 says:

    Just FYI – DaPulse+Mailchimp+GoogleDrive+Intercom=Bitrix24 and it’s essentially free.

  2. Sharon Thomson says:

    There are a lot of software out there that can or can’t be useful, and I saw that there are a lot of good tools written here but i would like to suggest one more tool in this list – ProofHub. It is all-in-one project management software. ProofHub offers one place for all your projects, teams and communications.

  3. Nathan says:

    Got to add Bitrix24 to the list. Absolutely amazing for a totally free solution. Unlimited tasks, projects, time tracking, Kanban, Gantt, quotes, invoicing and client management even on the free plan. The only practical limit is 12 users, but that’s more than enough for most startups.

  4. Awesome list of tools which you added above and it will be really helpful for the startup if they pick the right tools and use it correctly. I would like to recommend INDYDESK to the list of collection you created above.
    Indydesk helps startups in the following ways:
    – Creating number of tasks of their work
    – easily distribute work to their team members
    – manage their sales and marketing projects
    – organize all the data from one place
    – quickly take decision on the basis of reports
    and much more activites what they can perform

    I think one should definately try its free trial.

  5. lisa says:

    Awesome list of tools. I’d like to suggest ProofHub also for startups. It is online project management and collaboration tool that helps you to plan, collaborate, organize and deliver projects on time. ProofHub brings your projects, teams and clients under one roof, empowering you to keep things always under your ultimate control.

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